News & Events

How to Model Your IP Strategy to Fit Your Business Model - Mar 04, 2010

How to Model Your IP Strategy to Fit Your Business Model
Hosted by ICTAM

LOCATION AND AGENDA

March 4, 2010 11:30 a.m. - 1:30 a.m.
Fairmont Hotel - 2 Lombard Avenue

Innovation protection can be far broader, simpler and more cost-effective than merely filing for patents. Our panel will discuss the appropriate IP strategy for different business models, the importance of aligning your IP with your brand and how to use branding as an effective alternative to IP. The discussion will include the cost of pursuing various IP protection options, the business interest being promoted by the IP strategy and the relative value of various protection methods.

Our multi-disciplined panel will include an intellectual property lawyer and senior executives whose businesses depend on IP strategy.

Cost:

ICTAM or LSAM Members: $35.00
Non-Members: $70.00

More information available from Nancy at (204) 944-0533 or nancy@ictam.ca


	11:30 a.m. - 12:00 p.m.		Registration and Networking Breakfast



	12:00 p.m. - 12:15 p.m.		Welcome by ICTAM and LSAM



	12:15 p.m. - 1:15 p.m.		Presentation by Peter George - President & CEO, McKim Cringan George Matthew Hudson - Chief Executive Officer, Invenia Technical Computing Silvia de Sousa - Lawyer, Thompson Dorfman Sweatman LLP



	1:15 p.m. - 1:30 p.m.		Questions & Answers

	Silvia de Sousa
	Silvia’s practice is concentrated in the area of business law with an emphasis on intellectual property law, life sciences law and technology law. Her practice also includes intellectual property transactions, commercial law, financings and licensing matters. Silvia is fluent in both Portuguese and French.

	Cancellation Policy
	Cancellations are accepted until Noon, Monday, February 1, 2010. ICTAM is required to pay for guaranteed attendance therefore all registered participants who do not cancel by January 25th will be invoiced regardless of whether they attend the event. Substitutions are welcome.