Is your organization compliant with Canada’s Anti-Spam Legislation (“CASL”)? What steps have you put in place to ensure your organization will follow the new rules for sending commercial electronic messages (for example, emails, SMS messages, social media posts)?
CASL will be coming into force on July 1, 2014. CASL is considered to be one of the toughest laws governing commercial electronic messaging in the world. CASL’s reach extends beyond what is commonly thought of as “spam”. Does your business, corporation, or non-profit organization use commercial electronic messages to communicate with customers, prospective customers, or others in a commercial context? Does your organization use social media platforms such as Facebook or LinkedIn to promote its products or services? If so, it is imperative that you understand your compliance obligations and begin compliance preparations now.
Who Should Attend this Seminar?
Those in your organization who is responsible for the creation and communication of commercial electronic messages (whether by email, SMS, or social media websites), those in a regulatory or compliance role, those in a leadership role, those in a technology role, or those who would be responsible for implementing the changes required to be compliant under CASL should attend.
What You Will Learn
This seminar will provide an overview of CASL’s anti-spam provisions and issues, and how they may affect your organization. We will discuss processes and policies that need to be in place before July 1, 2014, how to remain compliant after the legislation takes effect, and CASL Compliance Audits. Our Q & A session will allow you to ask our panel about CASL compliance issues most relevant to your organization.